"GROWING OLD IS MANDATORY, BUT GROWING UP IS OPTIONAL"
Womenswear line of graphically printedcasualwear, KIDULT provides a collection which represents fun and nostalgia.
The KIDULT womenswear line promotes a talking point for consumers, sharing childhood stories and memories, as the product uses memorable childhood graphics with the aim to elevate mood by creating happy memories. The KIDULT line addresses escapism of the stresses of modern life and takes the consumer back to a time of carefree fun."
House of Holland