Lauren Bell

The aims of the final major project are to create a collection that has a function to protect, be strong, be durable and fit seamlessly within the fashionable menswear market.

The collection will be predominately outerwear based with fashion forward led garments that will have a delicate and soft feel. This collection will have the ability to stand alone aesthetically as well as speak for itself through form, structure, silhouette and texture.

The collection aims to make the working man feel comfortable and safe on their commute to work as well as running everyday errands and day-to-day tasks.

The purpose of the collection is to create garments that evoke strong and positive emotions from those wearing the clothes. Therefore aiming to outline the possibility that clothes can make people feel better and discuss what triggers these positive emotions.