Lorna Wright

Mor-al is a new brand extension of high street retailer Topshop, appearing in 2018 as an Autumn/ Winter collection, featuring sustainably aware, luxury lingerie inspired garments.
The collection has been inspired by nature overcoming man-made items, symbolising the detrimental and diminishing effects that the fashion industry has on the environment. This can be seen through graceful embroidery of decaying flowers, emerging over a new directional design of lingerie becoming an outer garment; offering consumers a fashionable alternative to sustainable clothing.