Chapter Free offers re-invented timeless garments for an underserviced, intergenerational market of women, maintaining a classic and sophisticated style. Chapter Free carefully assemble garments to live beyond the current seasons, displaying a range of everlasting, hand-crafted details which have been created as a result of skills transcended down from former generations. These sentimental components shape Chapter Free to be a strong, emerging brand who are committed to supporting the fashion industry whilst developing a sense of heritage within the company. Chapter Free is a focused brand whom engages with the consumer, providing a need and desire of classic and stylish products for the forever stylish woman.
This Autumn/Winter 19 collection is inspired by the arising 1920s fashion trends which have evolved over recent years and the sentimentalities it holds to certain women. Chapter Free takes this notion further by offering a range of exclusive products that display subtle elements of craftmanship and emotion.
The spring/summer 2020 collection following, acknowledges the Generation Z and Baby Boomer culture and their values; offering tailoring services to identify your own style and identity. Light wools, soft pinks and subtle neutrals are displayed across the garment design to add clarity to the collection with main inspiration arising from the 1940s men’s tailoring trend.