Global warming is inescapable. Having dominated headlines for years, sea levels continue to rise and demolish planet Earth. There is global concern over
this matter and an increasing pressure on a variety of industries to lower their carbon footprint and become eco-friendlier. Is the fashion industry moving fast enough to become eco-friendly?
This FMP’s mission is for Immerse - a new contemporary fashion brand – to create New Depths, a Spring/Summer collection for female Millennials who have a love for eco-fashion.
New Depths will be a cotton collection, with eco-friendly trims and fastenings. Inspiration from the underwater world will bring a bright array of colours, with features of embroidery and large silhouettes to echo the exciting sea corals and plantations.